PrestaShop Premium Google Tag Manager 4.2.6

Get a professional Google Tag Manager integration that covers all your current and future needs.

Preconfigured for:

• Google Analytics (GA4 + GUA)
• Google Ads (enhanced conversions)
• Google Optimize
• Bing
• Facebook
• Twitter
• Criteo
• TikTok
• Pinterest

Guided Setup:
You will find a detailed online guide, that explains step by step how to configure the module and each tracking platform, also includes a downloable file to import a full workspace on Google Tag Manager, with more than 240 elements amongs tags, triggers, variables and templates.

Save Server Resources:
The module has been developed with high performance in mind as a priority. it's 10 times more faster than previous v2 version, taking advantage of all cached data on PrestaShop, reduces recurring server requests from users with browser session storage feature.

Clean reports:
Exclude internal tracking feature, avoids to track the visits from employe devices, this guarantee that reports are only generated by real customers.

Multipourpose Data Layer:
Advanced users can take advantage of the rich data layer generated on each page, allows you create new tags on Google Tag Manager to handle your own tracking requirements like custom pixels for affiliate platforms.

Accurated Tracking
Events are fired when user insteracts withs elements, products or promotions present on a page will send the view event only when the item is visible on customer display.

Wide OPC compatibility:
All tracking modules depends on theme structure, this module includes specific compatibility for the most popular 3rd party checkout modules.

• One Page Checkout For Prestashop
• One Page Checkout PS
• Responsive One Step Checkout by BestKit
• The Checkout
• Easy Checkout by Sunnytoo
• Knowband One Page Checkout
• Klarna Checkout
• Svea Checkout by Prestaworks

Don't Lose a Transaction:
If for some reason an order has not been sent by customer device, the module can recover the transaction including the user tracking ID, source and campaign ID.

Transaction recovery will be send using each API platform available.

The recovery can be handled in 2 ways:

• Automatically via cron job
• Manually when changing the order status.

Compliant With Consent Mode:
Google Tag Manager Tags are ready for consent mode, so if you have a 3rd party Cookie Manager service or module compliant with Google Consent API tags will fire or modify their behavior based on the user's cookie selection.